How eBook Catalogs at Public Libraries Drive Publishers’ Book Sales and Profits

How eBook Catalogs at Public Libraries Drive Publishers’ Book Sales and Profits – a ‘thought leadership white paper’ prepared by OverDrive, May 2010.

White paper largely aimed at publishers, advocating for the role of public libraries as forces for discovery and recommendation of books to purchase (and by extension, OverDrive in supporting this), and how publishers can leverage this for commercial gain.

While this paper could largely be considered a marketing piece, it does have some information about patron and library behaviour, and some data from OverDrive’s internal research.

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